1
2
3
Social assets created for Youtube Originals actual-day premieres. Working within the constraints of video stills from existing trailer footages, the brief was to inform followers on Youtube’s Twitter account of the premiere showtimes for various Youtube Originals series. Adapting the look and feel of each show was key, hence much of design choices were made based on the respective show’s masthead or still selected, whilst weaving the premiere time in as an integral part of the visual was the method used to create thumb-stopping stills.